diff --git a/drivers/base/firmware_class.c b/drivers/base/firmware_class.c
index b9250e564ebf..ce88355eb128 100644
--- a/drivers/base/firmware_class.c
+++ b/drivers/base/firmware_class.c
@@ -353,15 +353,15 @@ static int fw_get_filesystem_firmware(struct device *device,
 		rc = fw_read_file_contents(file, buf);
 		fput(file);
 		if (rc)
-			dev_warn(device, "firmware, attempted to load %s, but failed with error %d\n",
-				path, rc);
+			dev_warn(device, "loading %s failed with error %d\n",
+				 path, rc);
 		else
 			break;
 	}
 	__putname(path);
 
 	if (!rc) {
-		dev_dbg(device, "firmware: direct-loading firmware %s\n",
+		dev_dbg(device, "direct-loading %s\n",
 			buf->fw_id);
 		mutex_lock(&fw_lock);
 		set_bit(FW_STATUS_DONE, &buf->status);
@@ -1051,7 +1051,7 @@ _request_firmware_prepare(struct firmware **firmware_p, const char *name,
 	}
 
 	if (fw_get_builtin_firmware(firmware, name)) {
-		dev_dbg(device, "firmware: using built-in firmware %s\n", name);
+		dev_dbg(device, "using built-in %s\n", name);
 		return 0; /* assigned */
 	}