diff --git a/kubernetes-manifests/adservice.yaml b/kubernetes-manifests/adservice.yaml
index dc0879f..7d4d619 100644
--- a/kubernetes-manifests/adservice.yaml
+++ b/kubernetes-manifests/adservice.yaml
@@ -31,6 +31,10 @@ spec:
         env:
         - name: PORT
           value: "9555"
+        - name: JAEGER_ENABLED
+          value: "false"
+        - name: PROMETHEUS_ENABLED
+          value: "false"
         resources:
           requests:
             cpu: 200m
diff --git a/src/adservice/build.gradle b/src/adservice/build.gradle
index 59b0313..690018e 100644
--- a/src/adservice/build.gradle
+++ b/src/adservice/build.gradle
@@ -45,6 +45,7 @@ dependencies {
         compile fileTree(dir: offlineCompile, include: '*.jar')
     } else {
         compile "com.google.api.grpc:proto-google-common-protos:1.11.0",
+                "io.opencensus:opencensus-exporter-trace-jaeger:${opencensusVersion}",
                 "io.opencensus:opencensus-exporter-stats-prometheus:${opencensusVersion}",
                 "io.opencensus:opencensus-exporter-stats-stackdriver:${opencensusVersion}",
                 "io.opencensus:opencensus-exporter-trace-stackdriver:${opencensusVersion}",
diff --git a/src/adservice/src/main/java/hipstershop/AdService.java b/src/adservice/src/main/java/hipstershop/AdService.java
index 1224efe..74cda60 100644
--- a/src/adservice/src/main/java/hipstershop/AdService.java
+++ b/src/adservice/src/main/java/hipstershop/AdService.java
@@ -32,6 +32,7 @@ import io.opencensus.common.Duration;
 import io.opencensus.common.Scope;
 import io.opencensus.contrib.grpc.metrics.RpcViews;
 import io.opencensus.exporter.stats.prometheus.PrometheusStatsCollector;
+import io.opencensus.exporter.trace.jaeger.JaegerTraceExporter;
 import io.opencensus.exporter.trace.logging.LoggingTraceExporter;
 import io.opencensus.exporter.stats.stackdriver.StackdriverStatsConfiguration;
 import io.opencensus.exporter.stats.stackdriver.StackdriverStatsExporter;
@@ -43,6 +44,7 @@ import io.opencensus.trace.SpanBuilder;
 import io.opencensus.trace.Tracer;
 import io.opencensus.trace.Tracing;
 import io.opencensus.trace.samplers.Samplers;
+import io.prometheus.client.exporter.HTTPServer;
 import java.io.IOException;
 import java.util.Collection;
 import java.util.ArrayList;
@@ -201,11 +203,6 @@ public class AdService {
   public static void initStackdriver() {
     logger.info("Initialize StackDriver");
 
-    // Registers all RPC views.
-    RpcViews.registerAllViews();
-
-    // Registers logging trace exporter.
-    LoggingTraceExporter.register();
     long sleepTime = 10; /* seconds */
     int maxAttempts = 5;
     boolean statsExporterRegistered = false;
@@ -243,10 +240,38 @@ public class AdService {
     logger.info("StackDriver initialization complete.");
   }
 
+  static void initJaeger() {
+    boolean enabled = Boolean.parseBoolean(System.getenv("JAEGER_ENABLED"));
+    if (enabled) {
+      // Register Jaeger Tracing.
+      JaegerTraceExporter.createAndRegister("http://jaeger-collector:14268/api/traces", "adservice");
+      logger.info("Jaeger initialization complete.");
+    } else {
+      logger.info("Jaeger initialization disabled.");
+    }
+  }
+
+  static void initPrometheus() throws IOException {
+    boolean enabled = Boolean.parseBoolean(System.getenv("PROMETHEUS_ENABLED"));
+    if (enabled) {
+      PrometheusStatsCollector.createAndRegister();
+      HTTPServer prometheusServer = new HTTPServer(9090, true);
+      logger.info("Prometheus initialization complete.");
+    } else {
+      logger.info("Prometheus initialization disabled.");
+    }
+  }
+
   /** Main launches the server from the command line. */
   public static void main(String[] args) throws IOException, InterruptedException {
     // Add final keyword to pass checkStyle.
 
+    // Registers all RPC views.
+    RpcViews.registerAllViews();
+
+    // Registers logging trace exporter.
+    LoggingTraceExporter.register();
+
     new Thread( new Runnable() {
       public void run(){
         initStackdriver();
@@ -254,7 +279,10 @@ public class AdService {
     }).start();
 
     // Register Prometheus exporters and export metrics to a Prometheus HTTPServer.
-    PrometheusStatsCollector.createAndRegister();
+    initPrometheus();
+
+    // Register Jaeger
+    initJaeger();
 
     // Start the RPC server. You shouldn't see any output from gRPC before this.
     logger.info("AdService starting.");
@@ -262,4 +290,4 @@ public class AdService {
     service.start();
     service.blockUntilShutdown();
   }
-}
\ No newline at end of file
+}