diff --git a/metrics/prometheus.go b/metrics/prometheus.go
index b5a53214..91b32b23 100644
--- a/metrics/prometheus.go
+++ b/metrics/prometheus.go
@@ -10,4 +10,7 @@ const (
 var (
 	// StorageNamespace is the prometheus namespace of blob/cache related operations
 	StorageNamespace = metrics.NewNamespace(NamespacePrefix, "storage", nil)
+
+	// NotificationsNamespace is the prometheus namespace of notification related metrics
+	NotificationsNamespace = metrics.NewNamespace(NamespacePrefix, "notifications", nil)
 )
diff --git a/notifications/endpoint.go b/notifications/endpoint.go
index a8a52d0c..854f1dd6 100644
--- a/notifications/endpoint.go
+++ b/notifications/endpoint.go
@@ -58,7 +58,7 @@ func NewEndpoint(name, url string, config EndpointConfig) *Endpoint {
 	endpoint.url = url
 	endpoint.EndpointConfig = config
 	endpoint.defaults()
-	endpoint.metrics = newSafeMetrics()
+	endpoint.metrics = newSafeMetrics(name)
 
 	// Configures the inmemory queue, retry, http pipeline.
 	endpoint.Sink = newHTTPSink(
diff --git a/notifications/http_test.go b/notifications/http_test.go
index de47f789..b7845cf9 100644
--- a/notifications/http_test.go
+++ b/notifications/http_test.go
@@ -63,7 +63,7 @@ func TestHTTPSink(t *testing.T) {
 	})
 	server := httptest.NewTLSServer(serverHandler)
 
-	metrics := newSafeMetrics()
+	metrics := newSafeMetrics("")
 	sink := newHTTPSink(server.URL, 0, nil, nil,
 		&endpointMetricsHTTPStatusListener{safeMetrics: metrics})
 
diff --git a/notifications/metrics.go b/notifications/metrics.go
index a20af168..657b2aa0 100644
--- a/notifications/metrics.go
+++ b/notifications/metrics.go
@@ -5,6 +5,18 @@ import (
 	"fmt"
 	"net/http"
 	"sync"
+
+	prometheus "github.com/docker/distribution/metrics"
+	"github.com/docker/go-metrics"
+)
+
+var (
+	// eventsCounter counts total events of incoming, success, failure, and errors
+	eventsCounter = prometheus.NotificationsNamespace.NewLabeledCounter("events", "The number of total events", "type", "endpoint")
+	// pendingGauge measures the pending queue size
+	pendingGauge = prometheus.NotificationsNamespace.NewLabeledGauge("pending", "The gauge of pending events in queue", metrics.Total, "endpoint")
+	// statusCounter counts the total notification call per each status code
+	statusCounter = prometheus.NotificationsNamespace.NewLabeledCounter("status", "The number of status code", "code", "endpoint")
 )
 
 // EndpointMetrics track various actions taken by the endpoint, typically by
@@ -22,14 +34,16 @@ type EndpointMetrics struct {
 // safeMetrics guards the metrics implementation with a lock and provides a
 // safe update function.
 type safeMetrics struct {
+	EndpointName string
 	EndpointMetrics
 	sync.Mutex // protects statuses map
 }
 
 // newSafeMetrics returns safeMetrics with map allocated.
-func newSafeMetrics() *safeMetrics {
+func newSafeMetrics(name string) *safeMetrics {
 	var sm safeMetrics
 	sm.Statuses = make(map[string]int)
+	sm.EndpointName = name
 	return &sm
 }
 
@@ -61,6 +75,9 @@ func (emsl *endpointMetricsHTTPStatusListener) success(status int, events ...Eve
 	defer emsl.safeMetrics.Unlock()
 	emsl.Statuses[fmt.Sprintf("%d %s", status, http.StatusText(status))] += len(events)
 	emsl.Successes += len(events)
+
+	statusCounter.WithValues(fmt.Sprintf("%d %s", status, http.StatusText(status)), emsl.EndpointName).Inc(1)
+	eventsCounter.WithValues("Successes", emsl.EndpointName).Inc(float64(len(events)))
 }
 
 func (emsl *endpointMetricsHTTPStatusListener) failure(status int, events ...Event) {
@@ -68,12 +85,17 @@ func (emsl *endpointMetricsHTTPStatusListener) failure(status int, events ...Eve
 	defer emsl.safeMetrics.Unlock()
 	emsl.Statuses[fmt.Sprintf("%d %s", status, http.StatusText(status))] += len(events)
 	emsl.Failures += len(events)
+
+	statusCounter.WithValues(fmt.Sprintf("%d %s", status, http.StatusText(status)), emsl.EndpointName).Inc(1)
+	eventsCounter.WithValues("Failures", emsl.EndpointName).Inc(float64(len(events)))
 }
 
 func (emsl *endpointMetricsHTTPStatusListener) err(err error, events ...Event) {
 	emsl.safeMetrics.Lock()
 	defer emsl.safeMetrics.Unlock()
 	emsl.Errors += len(events)
+
+	eventsCounter.WithValues("Errors", emsl.EndpointName).Inc(float64(len(events)))
 }
 
 // endpointMetricsEventQueueListener maintains the incoming events counter and
@@ -87,12 +109,17 @@ func (eqc *endpointMetricsEventQueueListener) ingress(events ...Event) {
 	defer eqc.Unlock()
 	eqc.Events += len(events)
 	eqc.Pending += len(events)
+
+	eventsCounter.WithValues("Events", eqc.EndpointName).Inc()
+	pendingGauge.WithValues(eqc.EndpointName).Inc(float64(len(events)))
 }
 
 func (eqc *endpointMetricsEventQueueListener) egress(events ...Event) {
 	eqc.Lock()
 	defer eqc.Unlock()
 	eqc.Pending -= len(events)
+
+	pendingGauge.WithValues(eqc.EndpointName).Dec(1)
 }
 
 // endpoints is global registry of endpoints used to report metrics to expvar
@@ -149,4 +176,7 @@ func init() {
 	}))
 
 	registry.(*expvar.Map).Set("notifications", &notifications)
+
+	// register prometheus metrics
+	metrics.Register(prometheus.NotificationsNamespace)
 }
diff --git a/notifications/sinks_test.go b/notifications/sinks_test.go
index 06f88b2c..4a69486b 100644
--- a/notifications/sinks_test.go
+++ b/notifications/sinks_test.go
@@ -66,7 +66,7 @@ func TestBroadcaster(t *testing.T) {
 func TestEventQueue(t *testing.T) {
 	const nevents = 1000
 	var ts testSink
-	metrics := newSafeMetrics()
+	metrics := newSafeMetrics("")
 	eq := newEventQueue(
 		// delayed sync simulates destination slower than channel comms
 		&delayedSink{